Electronic News Media
Newspapers and broadcasters face special challenges in their efforts to extend their services to the electronic
frontier. Changing formats, interactivity and new competitors from all sides make many long-held assumptions
about the news business obsolete. Trysail, Inc., whose founder enjoyed a long and distinguished career in
journalism, can help publishers and editors make the transition to cyberspace, explaining
the challenges in direct, nontechnical terms and helping organizations develop appropriate strategies for the future.